My Services

HOW I DO THE TRICK

HOW I DO THE TRICK •

Step 1: Laying the Foundation

Once your spot is officially booked (contract signed and deposit sent), I’ll invite you to a private Pinterest board where you can start pinning inspiration that captures the essence of your vision. This step is all about building the strategic foundation: we’ll explore your brand’s mission, values, voice, audience, and competition to define a clear direction.

From there, I’ll begin crafting initial moodboards based on both your input and my own research into your industry landscape—what’s working, what’s not, and how your brand can stand out.

Step 2: Crafting the Vision

This is where creativity takes the lead. Using everything we’ve uncovered—from your questionnaire responses to your Pinterest inspo—I’ll create a focused, intentional moodboard that reflects your brand’s heart and style.

Once approved, I move into design mode (aka my happy place!) and create at least two unique and exciting brand identity concepts for you to review.

Step 3: Refining & Delivering

Now it’s your turn to pick your favorite concept! I’ll refine the chosen direction based on your feedback and finalize the assets in a full range of color variations.

You’ll receive everything you need to bring your brand to life—ready-to-use files for digital and print, and a complete brand guide to ensure your new identity stays consistent, polished, and powerful across every platform ✨

A Peek Behind The Curtain

How The Magic Happens
AKA My Special Sauce

Whether it’s to change the world⁠—or just your life⁠—how you show up online matters. And I’m here to help you bridge the gap between “Yes” and “YAASSS” through authentic and impactful branding that gets your audience hooked and just screams YOU.

Scroll down to learn more about what makes my studio unique, and why you’ll be happy you chose me 💞

  1. Exclusivity

I work with a tiny number of clients at a time so I can give your project the attention it needs (and deserves!).

2. Clear Vision

My proven process is built to help you gain clarity on your biz and where you want to go.

3. Aesthetic Excellence

Trends and fads may come and go, but my strategic design choices are truly timeless. My thoughtful, heart-led approach captures your core values and hooks your target audience.

4. Sincerity & Support

I care about your business like it’s my own, and nurture it to be the best it can be.

5. Upbeat & Uncomplicated

I’m there for you through each step of the process to answer your questions and provide explanations. My passion for design is contagious, and so is my positive and fun-loving work style.